Nov 24 2008
Twilight Sets the Box Office on Fire
Think young women cannot propel a movie to box office success? Think again! Twilight, the vampire romance aimed at young girls based on the Stephenie Meyer novel, brought in a whopping $70.6 million for its opening on Friday and Saturday.
Based on exit polls, 75% of the audience watching Twilight this weekend was female. With the success of Sex & the City, this now solidifies the fact that females can make or break a movie. Polls also showed that a little over half of those ticket purchasers were under the age of 25. A soundtrack to accompany the movie was released on November 4, 2008. It debuted at #1 on the Billboard 200, selling 165,000 copies the first week.
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